SECOND ADOLESCENCE

Branding + Visual Identity

the Client

Second Adolescence is an independent production company who like to tell stories about girlhood, teenage adolescence, and growing up. Their projects are centred around amplifying underrepresented voices in the coming-of-age genre.

the project

The production company sought a fresh, punchy logo and an animated reveal to introduce their projects. They wanted a type-based design that captured the brand’s youthful, bright, and playful spirit, with a focus on a female-centric appeal. As lead designer, I gravitated towards bold, striking typography—something instantly recognizable and memorable, creating an impactful logo that leaves a lasting impression.

Scope

Role

Graphic + Motion Designer

Service

Branding

Tools

Illustrator, After Effects, Photoshop

Year

2024

Process

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